Limitless. Global. Unified. WTR is a community for ALL riders.
The Fédération Internationale de Motocyclisme (FIM) last week announced its branding re-release for the We, The Riders (WTR) campaign. Both on and off the roads, all riders are equal, and there is strength in their beautiful diversity; this is the core vision of the rebranded We, The Riders campaign that is being launched through the release of their promotional video. WTR stands ready to deliver an unmatched community experience and aims to unify the global population of motorcycling enthusiasts, providing them with a central social media hub.